In 1955, a young sign maker named Augustine “Gus” DeSanty opened the doors to what would become one of the Northeast’s most trusted and respected sign companies: ABC Sign Corporation.

A formal portrait of Augustine “Gus” DeSanty, founder of ABC Sign Corporation. Taken in the early 1950s, this photo captures the man whose vision, skill, and entrepreneurial spirit led to the creation of one of the Northeast’s most respected signage companies. Gus founded ABC Sign Corp in 1955 in Bridgeport, Connecticut, and laid the foundation for 70 years of signage excellence.

Now, 70 years later, ABC Sign Corp is a full-service custom signage and fabrication powerhouse—bringing designs to life for stadiums, universities, hospitals, theaters, and businesses of all sizes.

From humble beginnings in Bridgeport, Connecticut, to delivering some of the most iconic signage projects in New England, ABC Sign Corp’s story is one of craftsmanship, innovation, and trust.

A Legacy Built by Hand—and by Heart

What began as a one-man operation has become a multi-generational family business, still proudly owned and operated by the DeSanty family.

After learning the art of hand-lettering signs under his uncle, Gus DeSanty decided to strike out on his own. He set up shop in Bridgeport’s North End, and though the first space left a lot to be desired (neighbors included a very loud poultry shop), Gus’s attention to detail and commitment to quality quickly earned him a loyal customer base.

A historic photo of ABC Sign Corporation’s early team, including founder Augustine “Gus” DeSanty (left), during the installation of a large sign in Bridgeport, Connecticut, circa late 1950s. This image reflects the company’s roots in craftsmanship and hands-on work—laying the foundation for 70 years of signage excellence in the Northeast.

Over the years, ABC Sign grew steadily. In the 1980s, Gus’s sons, Greg and Brian DeSanty, joined the business. Their unique blend of engineering expertise, sales acumen, and creative vision took ABC Sign to the next level.

Today, Greg serves as President and CEO, leveraging his background in civil engineering to lead ABC’s most ambitious projects. Brian plays a key role as Vice President and Account Executive, continuing to build strong relationships and guide clients from concept to completion.

Custom Signs That Make a Statement

From storefront signs and wayfinding systems to illuminated building signs and large-scale video boards, ABC Sign Corp’s portfolio showcases the range and precision that only 70 years of experience can offer.

A project highlight collage showcasing ABC Sign Corporation’s installation of LED video scoreboards at both end zones of Gillette Stadium in Foxborough, Massachusetts—home of the New England Patriots. These massive digital displays reflect ABC’s expertise in stadium-scale signage, combining engineering, fabrication, and precision installation to deliver stunning fan experiences.

Some of the company’s most iconic signage projects include:

Whether it’s a small ADA-compliant office sign or a massive stadium installation, ABC approaches every project with the same level of care, precision, and pride.

Panoramic view of the Leo D. Mahoney Arena at Fairfield University during construction and signage installation, taken in October 2022. ABC Sign Corporation was responsible for the custom signage, including the prominent STAGS branding and the center-hung video display. This image highlights ABC's capabilities in large-scale stadium signage and complex installation projects.

Trusted by the Northeast’s Leading Institutions

One of the greatest testaments to ABC Sign’s success is its client list. Over the decades, ABC has become the go-to signage partner for architects, athletic directors, facility managers, designers, and construction teams throughout Connecticut, Massachusetts, Rhode Island, New York, and beyond.

This trust doesn’t happen overnight—it’s earned through consistent performance, hands-on leadership, and a deep understanding of both design and engineering.

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Technician inspects a newly fabricated neon marquee sign for the historic Mohawk Theater, featuring red “MOHAWK” lettering and vibrant accent lighting, created by ABC Sign Corporation.

From planning and permitting to fabrication and flawless installation, ABC delivers turnkey signage solutions with a reputation for excellence.

Innovation Meets Tradition

What makes ABC Sign Corp truly unique is how it bridges old-school craftsmanship with modern technology.

Custom stone monument sign for Fairfield University with engraved lettering and the university crest, surrounded by colorful landscaping, designed and installed by ABC Sign Corporation.

While the company has grown in size and capability, it has never lost the values it was built on: integrity, quality, and personalized service.

Today, ABC operates out of its facility at 125 Front Street in Bridgeport, where it continues to invest in new equipment, techniques, and digital fabrication processes to stay ahead of industry trends.

But more than anything, it’s the people—led by Greg and Brian—who make the difference. Their passion, expertise, and hands-on involvement in every project have helped ABC Sign Corp build a legacy that stands tall, just like the signs they create.

Looking Ahead: The Next Chapter in Signage Excellence

Seventy years is no small feat—and yet, ABC Sign Corp is just getting started.

With an eye on the future and a foundation rooted in experience, the company continues to grow and evolve—taking on bigger projects, exploring sustainable signage solutions, and embracing new technologies to better serve its clients.

As the Northeast continues to grow, ABC will be there—lighting up skylines, guiding visitors, branding businesses, and bringing ideas to life.

Two large illuminated WWE logos glow atop the headquarters building at night, installed by ABC Sign Corporation as part of a custom LED signage project.

Need a Sign Partner You Can Trust?

Whether you’re designing a stadium, renovating a theater, or branding a new office space—ABC Sign Corp is your trusted partner for innovative signage in the Northeast.

📍 Based in Bridgeport, CT
📞 Call us at 203-335-3403
📧 Email us at nick@abcsigncorp.com
🌐 Visit: www.abcsigncorp.com